Influencers already get the undivided attention of your audience. With influencer marketing, that attention becomes yours.

Get turn-key influencer outreach that nails the details, consistently.

Influencer marketing puts your brand in front of a captive audience that already loves and respects the messenger.

Influencer marketing to leverage the trust & credibility of the Internet's inner circle.

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Influencer marketing puts your brand in front of a captive audience that already loves and respects the messenger.

Our influencer marketing service helps brands to tap into the power of influencer marketing. Our team of experienced creators can create content that resonates with your target audience and drives real ROI.

By leveraging the reach of our talented influencers, brands can drive more engagement, increase brand awareness, and generate leads.

79% of people state that User-Generated Content highly impacts their purchasing decisions.

Quickly Builds Trust

Influencers have built relationships, trust, and credibility with their fans.

Improves Brand Awareness

Influencer marketing can greatly expand our reach and positioning online. Social Media users will begin to know more about our brand.

Reach Target Audience

By reaching out to relevant influencers, our content is placed in front of social media users that are already interested in our niche.

Influencer Marketing Trends.

DISCOVER

Your influencer and key targets

Identify your influencer community
Select engagement targets

MAP

Understanding your community

Understand what your influencers really care about
Understand the market flow of influence
Benchmark your current performance over last 12 months

LISEN

To tailor your engagement

Track influencer posts, on Blogs, Twitter & Instagram
Track the most successful content
Surface social outreach opportunities
Surface content sharing opportunities

ENGAGE

At the right time and right content

Engage with influencers on Twitter, Instagram, and their personal blogs
Move influencers through pipeline stages
Create and manage program activity

MEASURE

Business Outcomes

Influencer engagement
Brand awareness
Brand share of voice
Brand perception
Community insights

SCALE

To influence more people

Scale and structure your program
Always-on influencer program
Build relationships with more influencers

Influencer Relationship Management

Rovelens Collabs

Get paid promoting the Brands

Join Rovelens Collabs Network to get instant access to commission offers on thousands of brands.
Rovelens generates instant commission links for your content to share with your followers.

Mega Influencers

With 1M+ followers, they are also called celebrity influencers. Mega influencers can expose brands to a large audience base.

Macro Influencers

With 100K - 1M followers, they are known for their expertise in the niche they are catering to. They have a better engagement with their followers as compared to mega influencers

Micro Influencers

10K - 100K followers, they have a dedicated audience that is genuinely interested in their content and niche.

Nano Influencers

With less than 10K followers, they are extremely successful because their audience trusts them and they are likely to carry a very high level of authenticity.

We collaborate with Influencers

The Power Digital influencer marketing audit is a crucial step in our methodology. Our team will perform a comprehensive review of all your previous social media influencer campaigns and partnerships across social media platforms to gain a deeper understanding of your current influencer strategy. Specific elements of the evaluation include conducting a competitive analysis, selecting target influencers and content creators, and reviewing legal requirements. We will then use these findings to develop a robust strategic plan that will help increase the effectiveness of your influencer partnerships and grow your business.
The cost of influencer marketing varies based on the size of the individual’s follower base. Once we have audited your influencer marketing strategy, we will work together to determine a budget and the right influencers that will be the best fit for you, whether they’re micro-influencers, macro-influencers, or beyond.
Technically, when an influencer posts content about your product or service, they own the rights to it. This includes any photos or videos featuring the content. An image rights agreement is how we ensure that you have rights to use any of those images or videos for your own social media platforms and other uses as well. Typically, the agreement will specify the terms of use for those images, but ultimately, you will be able to use them in any future marketing campaign that does not involve the influencer.
Given that influencer marketing is still a relatively new field, there are very few legal requirements you need to be aware of. Most important to note is that many social networks are now requiring that any sponsored posts be labeled as ads so viewers are aware that what they are looking at is, in fact, an advertisement.

In addition, there are a number of best practices you should abide by to keep your company and the influencer safe. As with any business arrangement, a contract should be negotiated, written, and signed prior to the campaign’s launches. This helps to eliminate discrepancies.
We track results by creating UTMs or coupon codes for every influencer a client works with and for each influencer platform on which the post is featured. With these in place, we can track revenue that is the direct result of the campaign, each influencer, and specific posts. For example, an influencer may have a UTM provided to link in the Rovelens story and a coupon code to share in a post on their feed. As customers use the link or coupon code, we are able to track the revenue back to that specific influencer.
Once you have identified the influencers you want to work with and the details of the agreement have been negotiated, the influencer marketing campaign will launch. Typically, the agreement will include stipulations around the number of posts the influencer will share, as well as the timeline. So long as the influencer follows these guidelines, it is best to let them have freedom in the way they talk about the product. You are working with them because of their voice and style, so if you try to change it, their audience will know and may not be interested in your product.
By establishing themselves on social media platforms, influencers have developed a significant following of people who trust their opinion. If a socially powerful influencer features or recommends your products, some of that trust is transferred from the influencer to your brand. When a company connects with social media influencers and content creators whose individual brands and audiences align perfectly with the product, that’s when the true magic happens in an influencer marketing strategy. All the new eyes on your product via cross-platform content increases both brand awareness and your own social following. In a way, it is the same principle that makes referral marketing work, but at a larger scale.

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